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EL ATTAL HOLDING and _Biography Sign New Sponsorship Agreement with Arab Contractors FC.

“Arab Contractors FC” has officially announced a new sponsorship agreement with ELATTAL HOLDING for its first football team throughout the current sports season. The strategic partnership aims to strengthen the club’s investment and marketing resources while supporting the team throughout its upcoming competitions. The partnership was announced during an expanded press conference, where the collaboration was formally unveiled. Under the agreement, ELATTAL HOLDING will serve as the club’s Official Sponsor and Advertising Partner, represented by its two brands, ELATTAL and _Biography. Senior Leadership from Arab Contractors FC and ELATTAL HOLDING The press conference was attended by Eng. Ahmed El Assar, Chairman of The Arab Contractors Company; Eng. Mohsen Salah, Chairman of Arab Contractors FC; and Eng. Mohamed Adel Fathy, Vice Chairman of the Club and General Supervisor of Football. Also in attendance were members of the club’s Board of Directors, including Eng. Heba Abou El Ela, Eng. Dina Mohamed Adel, Eng. Mohamed Abdel Nabi, Eng. Hany Maher, Mr. Mousa Ali Mousa, Eng. Ahmed Morsi, and Eng. Sameh Ali, alongside Mr. Ehab Fathy, the club’s Executive Director, and members of the executive management team. Representing ELATTAL HOLDING was Eng. Ahmed El Attal, Chairman of the Group, together with senior executives, as well as prominent sports and media figures. Mohsen Salah: A Partnership that Marks the Beginning of Further Success Commenting on the partnership, Eng. Mohsen Salah, Chairman of Arab Contractors FC, expressed his enthusiasm and pride in beginning the collaboration with ELATTAL HOLDING, highlighting their shared ambition for further success on both administrative and sporting levels. Salah reaffirmed that Arab Contractors FC is a longstanding national institution committed to professional excellence and impactful partnerships that support the club’s objectives and contribute to the advancement of Egyptian sports. He added that the collaboration with ELATTAL HOLDING represents an important step in the club’s strategy to strengthen its partnerships with leading economic and investment entities. Ahmed El Attal: Arab Contractors Sporting Club is a Source of Pride and a True Talent Factory Eng. Ahmed El Attal, Chairman of ELATTAL HOLDING, described the collaboration as a distinctive strategic partnership and expressed his pride in being part of this new chapter. El Attal highlighted the club’s position as a source of pride and an important representative of the region across the Middle East and the world. He also expressed his appreciation for supporting a team with a remarkable history of developing and nurturing football talent. He emphasized the club’s reputation for discovering and developing promising talent, most notably global football star Mohamed Salah, one of the most prominent players to emerge from the club’s youth academy and achieve success at the highest levels of international football. ELATTAL HOLDING: Supporting Youth is a Shared Commitment Ahmed El Attal further explained that ELATTAL HOLDING places strong emphasis on supporting youth and the business sector, highlighting the shared values between the Group and Arab Contractors FC. While the club is committed to nurturing sporting talent, ELATTAL HOLDING focuses on developing and delivering projects that contribute to economic and community growth. This shared commitment provides a strong foundation for collaboration between the two institutions. El Attal concluded by wishing the Arab Contractors FC first football team a successful season and a performance worthy of the club’s history and stature. He also expressed his appreciation to the club’s Board of Directors for their trust and for bringing the partnership to fruition. An Investment and Marketing Partnership Supporting Arab Contractors FC The partnership forms part of Arab Contractors FC’s strategy to establish strong investment partnerships that support the development of its first football team and create greater opportunities for excellence and success in upcoming competitions. The press conference featured a presentation of the partnership’s key components, alongside discussions on its advertising and marketing framework, designed to maximize mutual value for both the club and its sponsoring partner. The partnership will strengthen the club’s marketing and investment resources, supporting its sporting and administrative objectives throughout the current season. Official Signing and Commemorative Jersey Ceremony The press conference concluded with the official signing of the sponsorship agreement by representatives of Arab Contractors FC and ELATTAL HOLDING, formally marking the beginning of the partnership. Following the signing, representatives from both parties gathered for commemorative photographs wearing the first team’s official jersey, featuring the new sponsor’s logo. The ceremony concluded in a celebratory atmosphere, marking the launch of a partnership built on shared ambitions and a commitment to supporting the future of sports and football.


